Dulux is an internationally recognised brand selling premium paints to the market that protect, maintain and enhance spaces. Their products consist of a high-quality formula that allows the finished paint job to be durable and luxurious (derived from the company name ‘Dulux’).
The company’s origins date back to 1918 when it was one of the first paint companies to sell alkyd-based paints which have since been readily available on the retail market.
Most would recognise the adorable face of the brand, Penny the English Sheepdog, who has gathered an enormous fanbase since her advertising debut, she is now commonly known as “the Dulux dog”.
Today, Dulux is the largest manufacturer of paint products in Australia, with a wide variety of products ranging from paints, stains, varnishes, protective coating and more.
The Dulux brands core purpose, “helping consumers to imagine and create better places and spaces in which to live and work,” clearly illustrates why their customer base is expansive, loyal and constantly growing.
Dulux constantly strives to be the first-to-market with their products sold to over 5000 retail outlets across Australia and New Zealand.
The company’s success can be partially credited to their commitment to sustainable management. By eliminating hazardous substances, reducing waste and landfill. It’s clear that to Dulux, sustainability is a key organisational focus.
In 2012, Dulux Australia partnered with Surf Life Saving Australia to paint over 200 Surf Life Saving Clubs all around the country. The project, while providing significant assistance to Australia’s lifesaving clubs, also showcased the Dulux Weathershield product and its ability to is able to endure extreme coastal climates and weather conditions.
The collaboration also demonstrated the Dulux brands commitment to community and in particular grass roots sports.
Dulux are proud to be a sponsor of the inaugural Usher Cup and were one of the first respondents when Usher Group CEO Theodore Vairaktaris issued the event prospectus.
Whether it be a room, a garden, a shed, office or building, Dulux can guarantee only the best quality products and services. Their products are where imagination meets science.